Short answer: Wisp is a women's-health-focused telehealth service operating in all 50 states with a deep catalog — UTI, BV, yeast, herpes, birth control, STI, and emergency contraception. Bidwell Health is a small, APRN-owned, cash-pay practice in 12 states charging $45 flat per visit for UTI, BV, yeast, ED, hair loss, and prescription refills. Both are legitimate. Pick Wisp for a broader women's-health menu and nationwide coverage; pick Bidwell for a flat single-visit price and fill-at-any-pharmacy flexibility.
Wisp (Hello Wisp, hellowisp.com) is a direct-to-consumer telehealth service focused on sexual, reproductive, and women's health. It operates nationwide and treats UTI, BV, yeast, herpes (including suppression therapy), birth control, emergency contraception, cold sores, and STI testing and treatment. It also offers a primary-care adjacent subscription (Wispcare) at $10/month for unlimited consults with a medical provider.
Wisp is not a general telehealth clinic. It won't treat ED, hair loss, or most chronic-disease bridge refills (lisinopril, metformin, SSRIs, statins). It's also subscription-leaning — you can do one-time consults, but many of the products they sell (birth control, suppression meds) default to subscription refills. Wisp ships medication to your door or sends to a local pharmacy for same-day pickup.
Bidwell Health is a small Florida-based APRN-owned telehealth practice founded by Bidwell Cranage, APRN, FNP-C, with Ashley Cranage, APRN, FNP-C, as a second provider. We're licensed in 12 states. Every visit is a flat $45 one-time fee — no subscription, no membership, no auto-renewal. We treat UTIs, BV, yeast infections, ED, hair loss, and prescription bridge refills for stable non-controlled chronic medications.
Bidwell is not nationwide. It's not a deep women's-health catalog — we don't do herpes suppression management, long-term birth-control subscriptions, emergency contraception bundles, or full STI panels. It's not a subscription either: you pay once, get your prescription, and fill it wherever you want (typically with GoodRx at the pharmacy of your choice).
Wisp uses tiered consult pricing that varies by condition and bundles medication into many of its plans. Bidwell is visit-first: flat $45, medication priced separately at your pharmacy.
| Wisp | Bidwell Health | |
|---|---|---|
| UTI visit | ~$65 for Bactrim (antibiotic + consult) | $45 flat + pharmacy med ($4–$15 GoodRx) |
| BV treatment | $30/mo subscription or $108 one-time (metronidazole) | $45 flat + pharmacy med (~$10 GoodRx) |
| Yeast infection | Included in sexual-health consult (~$69) or antifungal pack | $45 flat + pharmacy med (fluconazole ~$8 GoodRx) |
| STI consult | $39 one-time | Not offered |
| Birth control | $5/mo+, subscription model | $45 bridge refill for existing pill only |
| Unlimited consults | Wispcare — $10/mo | Not offered — one-time visits |
| ED / hair loss | Not offered | $45 flat visit |
| Chronic-med bridge refills | Not offered | $45 flat, 15 common meds |
| Insurance | Not accepted | Not accepted — cash pay |
| FSA / HSA | Yes, most visits qualify | Yes — $45 visit qualifies |
Wisp pricing reflects publicly reported rates as of April 2026 (hellowisp.com pricing, Innerbody's 2026 Wisp review). Prices vary by formulation, state, and promotions.
Wisp offers same-day UTI treatment — Sulfamethoxazole-trimethoprim (Bactrim) runs roughly $65 including the medication. Legitimate, fast, nationwide. If you want a single transaction that includes the medication shipped or delivered, Wisp is convenient.
Bidwell treats UTI at $45 flat; the generic antibiotic (nitrofurantoin or Bactrim) is typically $4–$15 with GoodRx at your local pharmacy. Total is often $50–$60 versus Wisp's roughly $65 all-in. Same clinical outcome, slight price edge, and you pick the pharmacy.
Wisp's BV option is either a $30/mo subscription or a $108 one-time metronidazole bundle that includes the medication. If you get recurrent BV and value a set-and-forget monthly refill, the subscription is reasonable. The one-time $108 includes the antibiotic shipped to you.
Bidwell treats BV at $45 flat; generic metronidazole 500mg is typically $10–$18 for a 7-day course with GoodRx. Total around $55–$65 one-time — cheaper than Wisp's $108 single-purchase BV bundle if you don't need the subscription continuity.
Wisp treats yeast as part of a sexual-health consult (~$69) or bundled with antifungal medication. Nationwide and same-day.
Bidwell treats yeast at $45 flat; fluconazole (Diflucan) generic is often $4–$12 with GoodRx. Total around $50–$57 one-time. For a straightforward uncomplicated yeast infection, Bidwell is the lower-cost single-visit option.
This is where Wisp clearly wins. Birth control pills start at $5/month, Wisp ships to your door or pharmacy same-day, they have a quiz to match formulations, and the subscription auto-renews. If you want ongoing contraception management, Wisp is purpose-built.
Bidwell can write a bridge refill for a birth-control pill you already take — $45 flat, 90-day supply, non-controlled. We are not set up for long-term birth-control subscription management. If you've run out of your pill and need one more cycle while you find a new prescriber, Bidwell works. If you want a permanent ongoing birth-control solution, Wisp.
Wisp offers dedicated STI consults ($39), herpes suppression therapy (valacyclovir subscriptions), and full STI testing/treatment bundles. This is part of their core product.
Bidwell does not treat herpes or offer STI testing. For these conditions, Wisp (or an in-person STI clinic) is the right call.
Wisp doesn't treat ED or hair loss — those are outside their women's-health focus. Wisp also doesn't do stand-alone refills of lisinopril, metformin, levothyroxine, sertraline, atorvastatin, or albuterol. Bidwell does. Our $45 flat bridge refill covers the 15 most common non-controlled chronic meds.
Both services are async-first and advertise same-day turnaround during business hours. Wisp ships medication for free or sends to a local pharmacy for same-day pickup. Bidwell sends the prescription directly to your pharmacy — typically within 15 minutes to a few hours during business hours — so you can pick up at CVS, Walgreens, or Walmart the same day. Both are roughly equivalent for speed on an uncomplicated UTI or yeast infection.
Wisp uses a network of licensed U.S. providers — NPs, PAs, and physicians — who rotate across the 50 states and are assigned by your state and condition. They are legitimate and board-certified; you don't choose.
Two named providers, both publicly listed at providers.html with license numbers and state authorizations: Bidwell Cranage, APRN, FNP-C (founder) and Ashley Cranage, APRN, FNP-C. Same person reviews your intake and signs your script. Small-practice model — not better or worse than Wisp's network approach, just a different shape.
Wisp operates in all 50 states plus DC, with specific medication coverage varying by state regulation.
Bidwell Health is licensed in 12 states:
If you live outside these 12 states, Wisp is the practical answer — we can't legally prescribe to you yet.
Both platforms are HIPAA-compliant. Wisp has been operating since 2018 and has served hundreds of thousands of patients — mature compliance program, extensive privacy policy, well-documented security controls. Bidwell Health uses HIPAA-compliant infrastructure (Supabase and Stripe with signed Business Associate Agreements) and encrypts data in transit and at rest. Your protected health information is held to the same federal standard at both services. Wisp has a longer track record; Bidwell is newer but built on the same compliance foundation.
Pick Wisp if:
Pick Bidwell Health if:
Depends on what you need. For a straightforward UTI, BV, or yeast treatment, Bidwell's $45 + pharmacy GoodRx is typically $50–$60 — usually a touch under Wisp's bundled single-visit pricing. For ongoing birth control ($5/mo) or herpes suppression (subscription), Wisp wins. For bridge refills of chronic meds, only Bidwell offers this.
No — both Wisp and Bidwell are cash-pay. Your pharmacy insurance can still apply to the medication at pickup for Bidwell prescriptions filled at your pharmacy.
Yes to both. Wisp has been operating since 2018 with licensed U.S. providers, a HIPAA-compliant platform, and a large active patient base. Bidwell Health is a Florida-APRN-owned practice with named providers, public license numbers, and HIPAA-compliant infrastructure. Different scale, same clinical bar.
No. Wisp is focused on sexual, reproductive, and women's health. Stand-alone refills of lisinopril, metformin, levothyroxine, sertraline, or statins aren't part of their scope. Bidwell's $45 bridge refill is built for exactly that.
Yes — cancel any Wisp subscription and start a $45 Bidwell visit. If you already have a Wisp prescription on file at a pharmacy, we can issue a new prescription for the same medication (if clinically appropriate) after reviewing your intake. Bring your most recent prescription bottle or a photo of the label.
Florida, New York, Virginia, Washington, Arizona, Colorado, Connecticut, Iowa, Maryland, Montana, New Mexico, and Utah. We're expanding over time; state list at states.html.
No — we don't do herpes suppression, STI testing, or STI treatment. For those, Wisp (or an in-person clinic) is the right fit.
Both are typically same-day during business hours. Wisp ships free or sends to a pharmacy for same-day pickup. Bidwell sends the prescription to your pharmacy within 15 minutes to a few hours; you pick up at CVS, Walgreens, Walmart, or wherever has the lowest GoodRx price. Roughly equivalent speed for an uncomplicated UTI.